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Fundamentals of marketing for senior high school / Ruby F. Mutya

By: Material type: TextTextPublication details: Manila, Philippines : Unlimited Books Library Services and Publications Inc. 2022.Description: xiv, 319 pages : illustration ; 26 cmISBN:
  • 9786214271085
Subject(s): DDC classification:
  • 658.8 M993 2022
Contents:
Chapter 1: Introduction to marketing system -- Chapter 2: Marketing mix element 1: product -- Chapter 3: Marketing mix element 2: price -- Chapter 4: Marketing mix elements 3: place of distribution -- Chapter 5: Marketing mix element 4: promotions -- Chapter 6: Consumer education and consumers cooperative -- Chapter 7: Strategic marketing fundamentals -- Chapter 8: Global and social marketing.
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Holdings
Item type Current library Collection Call number Copy number Status Barcode
Books Books Philippine Christian University Dasmarinas Filipiniana Senior High School 658.8 M993 2022 (Browse shelf(Opens below)) 1 Available DSH00864
Books Books Philippine Christian University Dasmarinas Filipiniana Senior High School 658.8 M993 2022 (Browse shelf(Opens below)) 2 Available DSH00865

Includes bibliographical references.

Chapter 1: Introduction to marketing system -- Chapter 2: Marketing mix element 1: product -- Chapter 3: Marketing mix element 2: price -- Chapter 4: Marketing mix elements 3: place of distribution -- Chapter 5: Marketing mix element 4: promotions -- Chapter 6: Consumer education and consumers cooperative -- Chapter 7: Strategic marketing fundamentals -- Chapter 8: Global and social marketing.

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