The Filipino entrepreneur opportunities and strategies in a growth economy : text and cases / Deogracias N. Vistan
Material type:
TextMandaluyong City, PH : Anvil Publishing, Inc. 2023Description: xiii, 214 pages ; 26 cmISBN: - 9789712737633
- 658 V834 2023
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Philippine Christian University Manila Filipiniana | Senior High School | 658 V834 2023 (Browse shelf(Opens below)) | 1 | Available | SHS1405 | |
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Philippine Christian University Manila Filipiniana | Senior High School | 658 V834 2023 (Browse shelf(Opens below)) | 2 | Available | SHS1406 | |
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Philippine Christian University Manila Filipiniana | Senior High School | 658 V834 2023 (Browse shelf(Opens below)) | 3 | Available | SHS1407 | |
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Philippine Christian University Manila Filipiniana | Senior High School | 658 V834 2023 (Browse shelf(Opens below)) | 4 | Available | SHS1408 | |
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Philippine Christian University Manila Filipiniana | Senior High School | 658 V834 2023 (Browse shelf(Opens below)) | 5 | Available | SHS1409 | |
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Philippine Christian University Manila Filipiniana | Senior High School | 658 V834 2023 (Browse shelf(Opens below)) | 6 | Available | SHS1410 | |
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Philippine Christian University Manila Filipiniana | Senior High School | 658 V834 2023 (Browse shelf(Opens below)) | 7 | Available | SHS1411 | |
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Philippine Christian University Manila Filipiniana | Senior High School | 658 V834 2023 (Browse shelf(Opens below)) | 8 | Available | SHS1412 | |
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Philippine Christian University Manila Filipiniana | Senior High School | 658 V834 2023 (Browse shelf(Opens below)) | 9 | Available | SHS1413 | |
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Philippine Christian University Manila Filipiniana | Senior High School | 658 V834 2023 (Browse shelf(Opens below)) | 10 | Available | SHS1414 |
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Chapter 1 Being entrepreneur : to be or not to be one -- Chapter 2 Preparing yourself towards entrepreneurship -- Chapter 3 Product or service : competition, brands and slogans -- Chapter 4 Production, service delivery and logistics -- Chapter 5 Pricing strategies : costs, competition and price/demand elasticity -- Chapter 6 Channel of distribution -- Chapter 7 Traditional and digital advertising -- Chapter 8 Financial management -- Chapter 9 Human resources, internal audit and legal -- Chapter 10 The future of Philippine entrepreneurship.
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