Introduction to meetings, incentives, conferences and events management (MICE) / Zenaida Lansangan-Cruz
Material type:
TextPublication details: Manila, PH : Rex Book Store, 2020Edition: First editionDescription: vi, 213 pages : illustrations ; 25 cmISBN: - 9786210403848
- 394.26 C955 2020
- GT3406 C7 2020
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Philippine Christian University Dasmarinas Dasma College Filipiniana | College | DASCOL FIL GT3406 C7 2020 (Browse shelf(Opens below)) | 1 | Available | DCOL10520 | |
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Philippine Christian University Dasmarinas Dasma College Filipiniana | College | DASCOL FIL GT3406 C7 2020 (Browse shelf(Opens below)) | 2 | Available | DCOL10521 | |
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Philippine Christian University Dasmarinas | College | Fil. GT 3406 C7 2020 (Browse shelf(Opens below)) | 1 | Available | 9345 | |
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Philippine Christian University Dasmarinas | College | Fil GT 3406 C7 2020 (Browse shelf(Opens below)) | 2 | Available | 9346 | |
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Philippine Christian University Manila Filipiniana | College | GT3405 L29 2020 (Browse shelf(Opens below)) | 9 | Available | 52753 | |
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Philippine Christian University Manila Filipiniana | Senior High School | 394.26 C955 2020 (Browse shelf(Opens below)) | 6 | Available | 880 | |
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Philippine Christian University Manila Filipiniana | Senior High School | 394.26 C955 2020 (Browse shelf(Opens below)) | 7 | Available | 881 | |
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Philippine Christian University Manila Filipiniana | Senior High School | 394.26 C955 2020 (Browse shelf(Opens below)) | 8 | Available | 882 | |
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Philippine Christian University Manila Filipiniana | College | GT 3406 C7 2020 (Browse shelf(Opens below)) | 3 | Available | 52034 | |
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Philippine Christian University Manila Filipiniana | College | GT 3406 C7 2020 (Browse shelf(Opens below)) | 4 | Available | 52035 | |
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Philippine Christian University Manila Filipiniana | College | GT 3406 C7 2020 (Browse shelf(Opens below)) | 5 | Available | 52036 |
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| DASCOL FIL G155.7 D681 2020 Global culture and tourism geography / | DASCOL FIL G155.7 D681 2020 Global culture and tourism geography / | DASCOL FIL GT3406 C7 2020 Introduction to meetings, incentives, conferences and events management (MICE) / | DASCOL FIL GT3406 C7 2020 Introduction to meetings, incentives, conferences and events management (MICE) / | DASCOL FIL HB615 M314 2022 Entrepreneurship in tourism and hospitality / | DASCOL FIL HD49 D671 2020 Dispute resolution & crisis management / Prof. Christian G. Domingo. | DASCOL FIL HD49 G216 2021 Dispute resolution and crises / incident management / |
Includes glossary and index.
Chapter 1: The Meaning and Importance of MICE -- Chapter 2: Key Players in the MICE Industry and Their Roles in the Tourism and Hospitality Industry -- Chapter 3: MICE Planners -- Chapter 4: MICE Planning -- Chapter 5: MICE Management -- Chapter 6: Marketing MICE -- Chapter 7: Financial Management of MICE -- Chapter 8: Risk Management -- Chapter 9: The Role of Ethics in the MICE Industry -- Chapter 10: Technology for the MICE Industry -- Chapter 11: Changes Affecting the MICE Industry in the Next Millennium -- Chapter 12: Special Events Management.
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