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Consumer behavior : implications for marketing strategy / Del I. Hawkins, Roger J. Best and Kenneth A. Coney.
Plano, Texas : Business Pub., 1983Edition: Rev. edDescription: xx, 645 pages : illustrations ; 24 cmISBN:- 0256028710
- HF 5415.3 H3 1983
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Philippine Christian University Manila College - Circulation/Reserve | HF 5415.3 H3 1983 (Browse shelf(Opens below)) | Available | 0267-G |
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| HF 5415.2 Z6 1982 Cases in marketing research. | HF 5415.3 A83 1992 Consumer behavior and marketing action / | HF 5415.3 B7 1968 Marketing management and administrative action. | HF 5415.3 H3 1983 Consumer behavior : implications for marketing strategy / | HF 5415.3 L68 1988 Consumer behavior : concepts and applications / | HF 5415.3 M369 1987 Basic marketing : a managerial approach / | HF 5415.3 M38 Basic marketing. |
SY 90-91
Marketing / Consumers
Dec. 98 [CBEA]
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