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Strategic marketing management : a means-end approach / Mark E. Parry.

By: Series: McGraw-Hill executive MBA seriesNew York : McGraw-Hill, 2002Description: ix, 275 pages : illustrations ; 23 cmISBN:
  • 0071372229
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Subject(s): LOC classification:
  • HF 5415.13 P336 2002
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Item type Current library Call number Status Barcode
Books Books Philippine Christian University Manila Graduate School - Circulation HF 5415.13 P336 2002 (Browse shelf(Opens below)) Available 47183

Marketing / Marketing Management

Nov. 24, 2005

SY 2005-2006

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