Amazon cover image
Image from Amazon.com

Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch.

By: Contributor(s): New York : McGraw-Hill / Irwin, 2012Edition: 9th ed., global edDescription: xxxv, 769 p. : col. ill. ; 28 cmISBN:
  • 9780071314404
Other title:
Subject(s): LOC classification:
  • HF 5823 B387 2012
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Status Barcode
Books Books Philippine Christian University Manila Graduate School - Circulation HF 5823 B387 2012 (Browse shelf(Opens below)) Available 49930

SY 2011-2012

Advertising

Nov. 09, 2012

There are no comments on this title.

to post a comment.
Previous
Back to results
Next
Close
credits

© 2024 PCU Learning Resource Center, All Rights Reserved