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Brand transformation : transforming from performance by disruptive, pragmatic and achievable brand strategy / Keith Glanfield

By: Material type: TextTextPublication details: Abingdon, Oxion ; New York, N.Y. : Routledge, 2018.Description: xiii, 224 pages : illustrations ; 24 cmISBN:
  • 9781138064294
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Item type Current library Collection Call number Status Barcode
Books Books Philippine Christian University Manila MBA Graduate School HF 5415.1255 G56 2018 (Browse shelf(Opens below)) Available 51518

Includes bibliographical references and index.

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