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	1.		Negative consequences of dichotomizing continuous predictor variables / Julie R. Irwin and Gary H. McClelland. by Julie R. Irwin Gary H. McClelland In: Journal of Marketing Research Ag 40 Availability: No items available. Save to lists Add to cart (remove)
	2.		<A> parsimonious model of stockkeeping-unit choice / Tech-Hua Ho and Juin-Kuan Chong. by Tech-Hua Ho Juin-Kuan Chong In: Journal of Marketing Research Ag 40 Availability: No items available. Save to lists Add to cart (remove)
	3.		Buying modular systems in technology-intensive markets / Stefan Stremersch...et al. by Stefan Stremersch In: Journal of Marketing Research Ag 40 Availability: No items available. Save to lists Add to cart (remove)
	4.		Multivariate analysis of multiple response data / Yancy D. Edwards and Greg M. Allenby. by Yancy D. Edwards Greg M. Allenby In: Journal of Marketing Research Ag 40 Availability: No items available. Save to lists Add to cart (remove)
	5.		Measuring the hedonic and utilitarian dimensions of consumer attitude / Kevin E. Voss...et al. by Kevin E. Voss In: Journal of Marketing Research Ag 40 Availability: No items available. Save to lists Add to cart (remove)
	6.		<The> role of firm resources in returns to market deployment / Rebecca J. Slotegraaf...et al. by Rebecca J. Slotegraaf In: Journal of Marketing Research Ag 40 Availability: No items available. Save to lists Add to cart (remove)
	7.		Modeling interdependent consumer preferences / Sha Yang and Greg M. Allenby. by Sha Yang Greg M. Allenby In: Journal of Marketing Research Ag 40 Availability: No items available. Save to lists Add to cart (remove)
	8.		<A> temporal dynamic model of spousal family purchase-decision behavior / Chenting Su...et al. by Chenting Su In: Journal of Marketing Research Ag 40 Availability: No items available. Save to lists Add to cart (remove)
	9.		<A> model of web site browsing behavior estimated on clickstream data / Randolph E. Bucklin and Catarina Sismeiro. by Randolph E. Bucklin Catarina Sismeiro In: Journal of Marketing Research Ag 40 Availability: No items available. Save to lists Add to cart (remove)
	10.		<A> comparison of segment retention criteria for finite mixture logit model / Rick L. Andrews and Imran S. Currim. by Rick L. Andrews Imran S. Currim In: Journal of Marketing Research My 40 Availability: No items available. Save to lists Add to cart (remove)
	11.		Multicriterion clusterwise regression for joint segmentation settings : an application to customer value / Michel J. Brusco...et al. by Michel J. Brusco In: Journal of Marketing Research My 40 Availability: No items available. Save to lists Add to cart (remove)
	12.		Specific investments in marketing relationships : expropriation and bonding effects / Aksel I. Rokkan...et al. by Aksel I. Rokkan In: Journal of Marketing Research My 40 Availability: No items available. Save to lists Add to cart (remove)
	13.		<The> impact of the internet on information search for automobiles / Brian T. Ratchford...et al. by Brian T. Ratchford In: Journal of Marketing Research My 40 Availability: No items available. Save to lists Add to cart (remove)
	14.		Simultaneous signaling and screening with warranties / David A. Soberman. by David A. Soberman In: Journal of Marketing Research My 40 Availability: No items available. Save to lists Add to cart (remove)
	15.		<The> reciprocal effects of brand equity and trivial attributes / Susan M. Broniarczyk and Andrew D. Gershoff. by Susan M. Broniarczyk Andrew D. Gershoff In: Journal of Marketing Research My 40 Availability: No items available. Save to lists Add to cart (remove)
	16.		<The> effect of forced choice on choice / Ravi Dhar and Itamar Simonson. by Ravi Dhar Itamar Simonson In: Journal of Marketing Research My 40 Availability: No items available. Save to lists Add to cart (remove)
	17.		E-customization / Asim Ansari and Carl F. Mela. by Asim Ansari Carl F. Mela In: Journal of Marketing Research My 40 Availability: No items available. Save to lists Add to cart (remove)
	18.		<A> general choice model for bundles with multiple-category products : application to market segmentation and optimal pricing for bundles / Jaihak Chung and Vithala R. Rao. by Jaihak Chung Vithala R. Rao In: Journal of Marketing Research My 40 Availability: No items available. Save to lists Add to cart (remove)
	19.		<The> journal of marketing research : its initiation, growth, and knowledge dissemination / Paul E. Green...et al. by Paul E. Green In: Journal of Marketing Research F 40 Availability: No items available. Save to lists Add to cart (remove)
	20.		Does it make sense to use scents to enhance brand memory? Maureen Morrin and S. Ratneshwar. by Maureen Morrin S. Ratneshwar In: Journal of Marketing Research F 40 Availability: No items available. Save to lists Add to cart (remove)

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