Roberto, Ned <br/><br/>
The marketer's guide to socio-economic classification of consumers   insights and challenges of target marketing in the Philippines using SEC indicators / 
Ned Roberto 
 - Makati :  Asian Institute of Management,   2002. 
 - 112 pages:  Illustrations;  21 cm. 
<br/><br/><label>ISBN: </label>9716790627 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Market surveys--Philippines. <br/>Consumption (Economics)--Surveys.<br/>Consumers--Philippines.--Research
<br/><br/><label>LC Class. No.: </label>HD8039.C66  / R6 2002