TY  - GEN
AU  - Myers,John G.
TI  - Marketing research and knowledge development : : an assessment for marketing management
AV  - HF 5415.2 M945 
PY  - 1980///
CY  - Englewood Cliffs, N.J. : 
PB  - Prentice-Hall, 
KW  - Marketing research
KW  - United States
KW  - Business
KW  - Commerce
KW  - Research
ER  -