Hawkins, Del I. Consumer behavior : implications for marketing strategy / Del I. Hawkins, Roger J. Best and Kenneth A. Coney. - Rev. ed - xx, 645 pages : illustrations ; 24 cm. ISBN: 0256028710 Subjects--Topical Terms: Consumers--United StatesMarket survey--United States Subjects--Index Terms: Business Commerce LC Class. No.: HF 5415.3 H3 1983