Ferber, Robert <br/><br/>
Handbook of marketing research. 

<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research--Handbooks, manuals, etc.
<br/><br/><label>Subjects--Index Terms: </label>Business  Commerce  Research 
<br/><br/><label>LC Class. No.: </label>HF 5415.2 F419