Marketing and managing tourism destinations / by Aleksander Mratinkovic [and 10 others]. --
Material type:
TextPublication details: New York : 3G E- Learning, 2023.Edition: Second edition. --Description: ix, 390 pages : color illustrations ; 26 cmISBN: - 9781984679567
- G155.A1 T82 2023
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Philippine Christian University Manila Faculty | College | G155.A1 M34 2023 (Browse shelf(Opens below)) | 2 | Available | 54750 | |
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Philippine Christian University Manila Ph.D.-BM/DA | Graduate School | G155.A1 T82 2023 (Browse shelf(Opens below)) | 1 | Available | 53598 |
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| G155.A1 Em53 2022 Emerging innovative marketing strategies in the tourism industry / | G155.A1 K11 2024 Current and future tourism scenario in new millennium / | G155.A1 M87 2024 Marketing and managing tourism destinations / | G155.A1 T82 2023 Marketing and managing tourism destinations / | G155 IN61 2022 International case studies in tourism marketing / | G155.S585 T72 2023 Tourism development : policy and planning / | GB5014 Sm64 2024 Environmental hazards : assessing risk and reducing disaster / |
Includes bibliographical references and index.
1: Destination Marketing and Management -- 2: Consumer Behavior and Decision Making in Tourism -- 3: Destination Marketing: Research, Branding and Image Communication -- 4: Destination Product Development and Distribution -- 5: Managing Stakeholder at Destination -- 6: Safety and Crisis Management in Tourism -- 7: Sustainability and Competitiveness of Tourism -- 8: Events Tourism and Destination Management.
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