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Modules for marketing / Shirley I. Mendoza
Material type:
TextPublication details: Manila, PH : Rex Book Store 2003Description: xi, 184 pages ; 22 cmISBN: - 9712337472
- 658.8 M538 2003
Contents:
Module I: Marketing in the Philippines: Principles of Product - Market Strategy -- Module II: Marketing Functions -- Module III: Promotion Mix -- Module IV: Marketing in the Society: a social responsibility.
| Item type | Current library | Collection | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
Books
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Philippine Christian University Manila Filipiniana | Senior High School | 658.8 M538 2003 (Browse shelf(Opens below)) | 1 | Available | 410-G |
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| 658.5 B165 2021 Operations management in hospitality and tourism / | 658.5 B165 2021 Operations management in hospitality and tourism / | 658.5 B165 2021 Operations management in hospitality and tourism / | 658.8 M538 2003 Modules for marketing / | 658.8 M993 2022 Fundamentals of marketing for senior high school / | 658.8 M993 2022 Fundamentals of marketing for senior high school / | 658.8 M993 2022 Fundamentals of marketing for senior high school / |
Includes indexes
Module I: Marketing in the Philippines: Principles of Product - Market Strategy -- Module II: Marketing Functions -- Module III: Promotion Mix -- Module IV: Marketing in the Society: a social responsibility.
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