Tourism promotion services / Maricel Gatchalian-Badilla, Miriam L. Oreta
Material type:
TextSampaloc, Manila : Rex Book Store, 2017Edition: First editionDescription: xiv, 274 pages : illustrations ; 26 cmISBN: - 9789712380204
- 338.47t B136t 2020
- 910 B214t 2017
- 338.47 B13 2017
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Philippine Christian University Dasmarinas Filipiniana | Senior High School | 338.47t B136t 2020 (Browse shelf(Opens below)) | 1 | Available | DSH00725 | |
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Philippine Christian University Dasmarinas Filipiniana | Senior High School | 338.47t B136t 2020 (Browse shelf(Opens below)) | 2 | Available | DSH00726 | |
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Philippine Christian University Dasmarinas Filipiniana | Senior High School | 338.47t B136t 2020 (Browse shelf(Opens below)) | 3 | Available | DSH00727 | |
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Philippine Christian University Manila Filipiniana | Junior High School | 338.47 B13 2020 (Browse shelf(Opens below)) | 11 | Available | MJH074-G | |
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Philippine Christian University Manila Filipiniana | Senior High School | 910 B214t 2017 (Browse shelf(Opens below)) | 4 | Available | 141-G | |
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Philippine Christian University Manila Filipiniana | Senior High School | 910 B214t 2017 (Browse shelf(Opens below)) | 5 | Available | 142-G | |
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Philippine Christian University Manila Filipiniana | Senior High School | 910 B214t 2017 (Browse shelf(Opens below)) | 6 | Available | 143-G | |
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Philippine Christian University Manila Filipiniana | Senior High School | 910 B214t 2017 (Browse shelf(Opens below)) | 7 | Available | 327 | |
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Philippine Christian University Manila Filipiniana | Senior High School | 910 B214t 2017 (Browse shelf(Opens below)) | 8 | Available | 328 | |
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Philippine Christian University Manila Filipiniana | Senior High School | 910 B214t 2017 (Browse shelf(Opens below)) | 9 | Available | 330 | |
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Philippine Christian University Manila Filipiniana | Senior High School | 910 B214t 2017 (Browse shelf(Opens below)) | 10 | Available | 331 |
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| 906 C112 2020 Legal aspects in tourism and hospitality / | 910 B132 2019 Philippine tourism, geography, and culture / | 910 B132 2019 Philippine tourism, geography, and culture / | 910 B214t 2017 Tourism promotion services / | 910 B214t 2017 Tourism promotion services / | 910 B214t 2017 Tourism promotion services / | 910 B214t 2017 Tourism promotion services / |
Includes indexes
Quarter I: Overview of tourism promotion services -- Lesson 1: The Tourism Industry - An Overview -- Lesson 2: the Tourism Sectors and Their Impacts -- Lesson 3: The Tourist Experience -- Lesson 4: Tourism Products and Services -- Lesson 5: Sources of Information -- Lesson 6: Tourism Promotion -- Quarter II: Destination information -- Lesson 7: Top Philippine Destinations I -- Lesson 8: Top Philippine Destinations II -- Lesson 9: Top Philippine Destinations III -- Lesson 10: Top Philippine Destinations IV -- Lesson 11: Top Philippine Destinations V -- Lesson 12: Customer's Needs and Wants -- Quarter III: Product Information -- Lesson 13: Accommodations -- Lesson 14: Food and Beverage Services -- Lesson 15: Transportation -- Lesson 16: the Tourist Destination and Its Attractions -- Lesson 17: Marketing Intermediaries -- Lesson 18: Tour Packages -- Lesson 19: Special Products -- Lesson 20: Health, Safety, and Security -- IV: Tourism product and services promotion -- Lesson 21: Selling Principles (Part 1) -- Lesson 22: Selling Principles (Part 2) -- Lesson 23: Communication Skills -- Lesson 24: Establishing Rapport with Clients -- Lesson 25: Effective Customer Service and Complaint Handling -- Lesson 26: Relationship Marketing
Tourism Promotion Services is a useful worktext for senior high school students who plan to pursue a career in tourism services. This book contains theoretical and operational concepts and an introduction to practical applications, which will help set a solid foundation for the development of the students' technical skills and an understanding of tourism promotion services. It begins with an overview of tourism and its web of sectors and services, product information on key destinations in the Philippines and tourism sectors, and ends with practical application of creating, promoting, and selling tourism products and services including but not limited to tour packages. The exercises and activities are designed to equip the students with the needed skills discussed in this book.
Gatchalian-Badilla, M., & Oreta, M. L. (2017). Tourism promotion services (1st ed.). Rex Book Store.
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