Brand relevance : making competitors irrelevant / David A. Aaker.
San Francisco, CA : Jossey-Bass, 2011Edition: 1st edDescription: xvi, 381 pages : illustrations ; 24 cmISBN:- 9780470613580
- HD 69 B7 A21535 2011
Item type | Current library | Call number | Status | Barcode | |
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Philippine Christian University Manila Graduate School - Circulation | HD 69 B7 A21535 2011 (Browse shelf(Opens below)) | Available | 49942 |
SY 2011-2012
Marketing
Jan. 11, 2013
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