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Consumer behavior : concepts and applications / David L. Loudon.
Series: McGraw-Hill series in marketingNew York : McGraw-Hill Book, 1988Edition: 3rd edDescription: xxiii, 726 pages : illustrations ; 24 cmISBN:- 0070387648
- HF 5415.3 L68 1988
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Philippine Christian University Manila College - Circulation/Reserve | HF 5415.3 L68 1988 (Browse shelf(Opens below)) | Available | 37023 |
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| HF 5415.3 A83 1992 Consumer behavior and marketing action / | HF 5415.3 B7 1968 Marketing management and administrative action. | HF 5415.3 H3 1983 Consumer behavior : implications for marketing strategy / | HF 5415.3 L68 1988 Consumer behavior : concepts and applications / | HF 5415.3 M369 1987 Basic marketing : a managerial approach / | HF 5415.3 M38 Basic marketing. | HF 5415.3 M38 Basic marketing. |
SY 93-94
Marketing / Consumers
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