Crafting and executing strategy : the quest for competitive advantage concepts and cases. /

Thompson, Arthur A.

Crafting and executing strategy : the quest for competitive advantage concepts and cases. / Arthur A. Thompson, John E. Gamble, Margaret A. Peteraf and A. J. Strickland III - Twelfth edition, International student edition, McGraw-Hill international edition. - New York, N.Y. : Mcgraw-Hill Education, 2016 - 1 volume (various pagins) : color illustrations; 26 cm.

9789814670890


Strategic planning. --Case studies.
Strategic planning
credits

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