Entrepreneurship in tourism and hospitality /

Marcelo, Jefferson S.

Entrepreneurship in tourism and hospitality / by Jefferson S. Marcelo and Girlie Marcelo-Samson - viii, 163 pages : illustrations (black and white) ; 25 cm.

Includes references

Lesson 1: Introduction to entrepreneurship -- Lesson 2: Entrepreneurship in the Philippine setting -- Lesson 3: The entrepreneurs -- Lesson 4: Entrepreneurial options -- Lesson 5: The management aspect for entrepreneurs -- Lesson 6: Marketing for entrepreneurs -- Lesson 7: Financial and financing aspect for entrepreneurs -- Lesson 8: ICT for entrepreneurs -- Lesson 9: Ethical perspectives for entrepreneurship -- Lesson 10: The feasibility study

Marcelo, J. S. (2022). Entrepreneurship in tourism and hospitality. Mindshappers Co., Inc.

9786214063383


Entrepreneurship
Hospitality industry -- Management
Tourism -- Management
Leisure industry -- Management

G155 / M31 2022
credits

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