Micro perspective of tourism and hospitality /
Cruz, Zenaida Lansangan
Micro perspective of tourism and hospitality / Zenaida Lansangan Cruz - First edition - Manila, Philippines : Rex Book Store, 2019 - x, 230 pages : illustrations ; 25 cm.
Includes glossary and index
Chapter 1: The psychology of Tourism -- Chapter 2: The Sociology of Tourism -- Chapter 3: Tourism and Culture -- Chapter 4: Transportation Sector -- Chapter 5: Accommodations -- Chapter 6: Food and Beverages Sector -- Chapter 7: Recreation and Leisure -- Chapter 8: Tourist Attractions and Theme Parks -- Chapter 9: The MICE Industry: Meaning and Importance -- Chapter 10: Tourism Marketing -- Chapter 11: Tourism Promotion -- Chapter 12: Tourism Distribution Channel -- Chapter 13: Tourism Planning -- Chapter 14: Tourism Development.
9789712399107
Tourism
Hospitality
G155 / C75 2019
910.2 / C956 2019
Micro perspective of tourism and hospitality / Zenaida Lansangan Cruz - First edition - Manila, Philippines : Rex Book Store, 2019 - x, 230 pages : illustrations ; 25 cm.
Includes glossary and index
Chapter 1: The psychology of Tourism -- Chapter 2: The Sociology of Tourism -- Chapter 3: Tourism and Culture -- Chapter 4: Transportation Sector -- Chapter 5: Accommodations -- Chapter 6: Food and Beverages Sector -- Chapter 7: Recreation and Leisure -- Chapter 8: Tourist Attractions and Theme Parks -- Chapter 9: The MICE Industry: Meaning and Importance -- Chapter 10: Tourism Marketing -- Chapter 11: Tourism Promotion -- Chapter 12: Tourism Distribution Channel -- Chapter 13: Tourism Planning -- Chapter 14: Tourism Development.
9789712399107
Tourism
Hospitality
G155 / C75 2019
910.2 / C956 2019