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Applied marketing research : for data-based marketing decisions /

Roberto, Eduardo L.

Applied marketing research : for data-based marketing decisions / Eduardo L. Roberto. - 292 p. ; 23 cm.

Subjects--Topical Terms:
Marketing research

Subjects--Index Terms: Business Commerce Research

LC Class. No.: HF 5415.2 R62 1987

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Applied marketing research : for data-based marketing decisions /

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